Small businesses benefit from a mix of digital and physical advertising
It can be difficult for some companies to strike a balance between a fully-digital marketing push and old-fashioned branding methods.
Myron Promotional Products
Small businesses should consider extracurricular marketing options
There are a number of effective ways for small business owners to run a successful marketing campaign without receiving formal training in the art of advertising or public relations.
Start planning promotional product campaigns for July
By themselves, promotional products such as personalized pens, custom magnets and logo USB drives provide excellent tools for small businesses in their quest to raise awareness of their products and services.
Small business marketers would do well to consider the SEO long tail
The ultimate key to Google search algorithms is the strategic use of keywords.
Avoid fallout from Google algorithm updates
Earlier this year, Google announced one of the largest overhauls to its search algorithms in quite some time.
The importance of history for small business marketing
The internet and its wealth of information have a curious effect on modern consumers.
Taking lessons from Facebook and other social media platforms
According to an AT&T survey conducted earlier this year, 41 percent of small businesses have a Facebook page.
Optimizing a small business’ blogs for small businesses
A blog is an excellent forum for a small business to generate leads, connect with customers and improve search engine results.
Understanding the difference between inbound and outbound marketing
Small businesses often thrive or fail in relation to the time and money saved on promoting brand awareness.
Addressing common small business fears in social media campaigns
More and more companies are finding that online marketing is a cost-effective way to raise brand awareness.