Small business marketing can be vastly improved by using surveys

Companies that don’t have the resources to perform in-depth market research can often find themselves at a loss when faced with the prospect of improving their marketing techniques.

Social media lends a whole lot of help to small businesses

Many local companies are discovering that social networking sites offers excellent supplementary services that can perfectly complement offline or traditional marketing techniques.

The next generation of social media requires a degree of experience

In addition to Facebook, Twitter, LinkedIn, MySpace and Google+, there is a new breed of social media websites and services that should be of great interest to small businesses.

Small businesses benefit from a mix of digital and physical advertising

It can be difficult for some companies to strike a balance between a fully-digital marketing push and old-fashioned branding methods.

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