Promotional Products Marketing Blog


color psychology

Color Psychology in Promotional Marketing: What Colors Mean to Your Leads

If you’ve heard of color psychology in promotional marketing, you’ve probably heard vague sentiments such as “yellow is a happy color” and “blue is calming.” Not only are these sentiments misleading (Is every color other than yellow an “unhappy” color?), but they are also far too simplistic to make use of in your promotional marketing […]

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Promotional pens

The Power of the Pen: 3 Signatures That Changed the Course of History

A simple signature can mean so much. Maybe you’re signing a dinner receipt at the end of a first date with the person who will be your lifelong partner or maybe your signature is one that will help drive the course of history. Either way, it’s amazing to see what power a pen can deliver. […]

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Workplace wellness

5 Promotional Products for Workplace Wellness

As summer winds to an end and the days start getting shorter, are you looking out for the wellbeing of your business’s employees? You can help lessen work-related stress, improve productivity, and show appreciation for all that your employees do with a simple gift! Consider promoting workplace wellness with these five customizable promotional products: 1. […]

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promotional gift box

How to Build the Perfect Promotional Gift Box

Promotional gift boxes are a great way to show your appreciation to important clients or employees. Besides showing some extra consideration to the recipients, gift boxes show off your brand’s personality and creativity. If you’re not sure where to start, we have a few simple tips to inspire you! 1. Think of Your Brand’s Personality […]

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enhance promotional products

8 Easy Ways to Enhance Your Promotional Products

1. Know Your Audience Before you purchase your promotional products, make sure you’re in touch with who your main demographic is. While it may be tempting to go for the trendiest item, not every trendy item will connect with your audience. For example, a water bottle with a built-in bluetooth speaker may be a hit […]

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Promoting Wellness

Promote Employee Health & Wellness in Your Workplace

  Whether you’re a manager trying to embrace a “whole person” philosophy of coaching and mentoring your reports, a business owner striving for a healthier workforce or an HR leader looking for ways to make employee wellness a reality, you’ve probably wondered about the most effective, practical, and affordable ways to promote health and wellbeing […]

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Sustainability Drinkware

Summer Sustainability: Promotional Drinkware & Matching Drink Recipes for a Brighter Future

Environmental consciousness has been a serious topic of discussion this summer, especially with the advent of #StopSucking, the movement to do away with non-recyclable plastic drinking straws. Seattle became the first U.S. city to enact a ban on plastic straws and utensils, and now Starbucks is promising to stop handing out plastic straws by 2020 […]

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Back to School

Ace this Back to School Season!

It’s that time of year again, when we’re all returning from the beach and gearing up for another back to school season. If you’re thinking about great ways to rep your school or in need of some educational promotional products, now is the time to start planning and shopping! Whichever way you want to show […]

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How to Generate Leads

How to Generate Leads with Promotional Products

How to Generate Leads with Promotional Products in 6 Smart Ways To generate leads for your business, it often takes more effort than giving away a promotional pen with your logo on it. This alone can help build brand awareness, but creatively making use of promotional products is key to truly capturing a potential client’s […]

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Auto-Racing-Promotional-Products

Auto Racing Promotional Products for NASCAR

  Auto racing is one of the most popular sports in the United States, and NASCAR is the premier league for professional drivers. NASCAR events have penetrated American popular culture to the point where Danica Patrick, one of its most successful competitors, was ranked one of the Top 7 female athletes in America in 2017. […]

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