Promotional Products Marketing Blog


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2019 Pantone Color Promotional Products

The 2019 Pantone Color of the Year & Promotional Products to Match

The 2019 Pantone Color of the Year is “Living Coral,” a vibrant yet calming color that brings to mind early summer and beach vacations. Already the fashion and interior design industries are finding ways to incorporate this warm, engaging color into their upcoming styles. For those who want their promotional products to be just as […]

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Trade shows 2019

Top 3 Giveaways to Have at Trade Shows in 2019

Exhibiting at trade shows can feel like a big investment, but when you hand out effective promotional product giveaways, potential customers will have your business at the forefront of their minds long after the show. To make the most of your trade show exhibits in 2019, use these highly successful promotional products: 1. Stadium Secure […]

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2019 promotional marketing trends

Promotional Marketing Trends: What We Learned from 2018

The beginning of a new year is the perfect time to reflect on the previous year’s promotional marketing trends and successes. Here’s what we’ve learned from 2018 and how you can incorporate this knowledge into your promotional marketing plan for 2019: Millennials are Marketing to Millennials As of 2017, millennials became the largest generation in […]

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New Year's resolutions promotional products

Stick to Your New Year’s Resolutions with These Inspiring Promotional Products

We could all use a little help staying true to our New Year’s resolutions, so why not inspire your clients and prospects with promotional products that do just that? When your clients and prospects start the New Year, they’ll be ready to tackle their resolutions, and they’ll be thinking of your brand while they succeed! […]

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logo design tips

Be Iconic: 5 Logo Design Tips for Successful Promotional Marketing

Logos are a large part of what make promotional products effective marketing. While only 28% of people remember the advertiser from TV, 53% can remember the advertiser on a promotional mug—and what do they remember best? The logo! If you want your logo to stand out to prospects when they receive your promotional products, then […]

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marketing to millennials

How to Make Your Promotional Marketing Win the Hearts of Millennials

Although notoriously difficult to market to, millennials love promotional products just as much as every other generation; according to PPAI Research, promotional marketing is considered the most effective advertising channel by all generations. If your business is aiming to engage millennials in particular, the solution may be easier than you expect! Winning Promotional Products With […]

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promotional gift box

How to Build the Perfect Promotional Gift Box

Promotional gift boxes are a great way to show your appreciation to important clients or employees. Besides showing some extra consideration to the recipients, gift boxes show off your brand’s personality and creativity. If you’re not sure where to start, we have a few simple tips to inspire you! 1. Think of Your Brand’s Personality […]

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enhance promotional products

8 Easy Ways to Enhance Your Promotional Products

1. Know Your Audience Before you purchase your promotional products, make sure you’re in touch with who your main demographic is. While it may be tempting to go for the trendiest item, not every trendy item will connect with your audience. For example, a water bottle with a built-in bluetooth speaker may be a hit […]

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Back to School

Ace this Back to School Season!

It’s that time of year again, when we’re all returning from the beach and gearing up for another back to school season. If you’re thinking about great ways to rep your school or in need of some educational promotional products, now is the time to start planning and shopping! Whichever way you want to show […]

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