Promotional products are effective tools for small business marketing thanks to their notable versatility.
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On the day after Thanksgiving, store owners and consumers will brace themselves for the onslaught of business that always takes place on Black Friday.
The reason that promotional products are such great ways to raise brand awareness of a company or product is because they’re essentially free gifts.
Marketing, especially for small businesses, is at its best when it allows companies to quietly raise awareness of a product or service.
One of the most important reasons for using promotional products as part of a brand awareness campaign is that they stand out from other advertising methods.
There are many reasons why promotional products are effective for raising brand awareness.
Now that summer has officially arrived, many men and women will be spending quite a bit of time indulging in their favorite outdoor activities.
Recent natural disasters and government focus on global warming have shifted public attention toward the environment more than ever before.
A survey by EcoConsultancy.com found that 70 percent of consumers trust reviews by other consumers more than descriptions of products or services generated by companies themselves. To make sure that customers are satisfied and writing positive reviews, companies can aim to gauge their customers’ satisfaction through surveys and other means of communication. Branding campaigns that […]