Developing a Promotional Product Strategy

In the age of digital marketing, there’s a reason why promotional products are still used. They are effective and affordable means of getting exposure. But you cannot just buy all kinds of products and have your logo printed on them and expect the right effect. You need to pick the right products which will be … Read more

Mistakes to Avoid in Promotional Marketing

The truth: you have to promote your business if you want new customers. Whether the business is a large company or a small/family-owned, it will require some kind of promotion for it to make money. If you are planning on running promotional marketing for your business, you have to be well-prepared. A promotional marketing campaign … Read more

Promotional Products as a Marketing Strategy

Promotional products have long been used for marketing purposes. Why? Because they provide advertisement opportunities that have long-term exposures. If you are thinking about using promotional items for your marketing strategy, then you have stumbled upon a proven strategy. Your Marketing Strategy Questions When creating your marketing strategy centered on promo items, you have to … Read more

6 Most Shocking Giveaway Items for 2019

Are you planning on coming up with giveaways for your business? There are many promotional products you can choose from. While bags and pens are still effective and commonly used for promotion, if you are looking for something to shock your target audience, try something new. Here are six of the most shocking giveaway items … Read more

Are Promotional Products Effective for Promoting a Business?

  Most businesses utilize promotional products to reach out to customers. Some promotional products are for existing customers, and others are for potential new ones. But, how effective are these items? Is the money spent on them better used on other means of promotion? Do customers recall a business because of promo products? Let’s find … Read more

5 Facts You’d Never Guess About Promotional Products

promotional product facts

Here’s one fact everyone knows about promotional products: people love them! After all, who doesn’t enjoy a freebie? Thanks to this well-known fact, promotional products are the most cost-effective way to introduce your brand to a large audience. Here are several other incredible (but true!) facts about promotional products: 1. George Washington was a promotional … Read more

The 2019 Pantone Color of the Year & Promotional Products to Match

2019 Pantone Color Promotional Products

The 2019 Pantone Color of the Year is “Living Coral,” a vibrant yet calming color that brings to mind early summer and beach vacations. Already the fashion and interior design industries are finding ways to incorporate this warm, engaging color into their upcoming styles. For those who want their promotional products to be just as … Read more

5 Promotional Products for Workplace Wellness

Workplace wellness

As summer winds to an end and the days start getting shorter, are you looking out for the wellbeing of your business’s employees? You can help lessen work-related stress, improve productivity, and show appreciation for all that your employees do with a simple gift! Consider promoting workplace wellness with these five customizable promotional products: 1. … Read more

Promotional Products for Businesses on a Budget

Inexpensive Promotional Products for Business on a Budget

  Promotional products are a key marketing strategy for businesses trying to broaden their brand awareness. A whopping 89% of consumers have received branded promotional products in the past six months, 79% of those consumers researched the brand afterwards, and 81% felt they would be more likely to do business with those brands in the … Read more

Gifts Dad Will Love Any Day of the Year

Father's Day

Father’s Day is around the corner, and the average person is gearing up to spend a whopping $133 on a gift for Dad, according to the National Retail Federation. This year, spending is expected to top $15.3 billion dollars in preparation for just one day! The most popular gifts are a “special outing” and gift cards. … Read more

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