As a small business owner you might feel discouraged if all of your efforts don’t succeed in deterring potential customers from turning to big chains. As a result, small business marketing can at times feel like treading water.
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Traditional advertising can present significant challenges to smaller organizations that want to increase their brand awareness.
Generating content is perhaps the most important action a small business marketer attempting to raise brand awareness on the internet can perform.
It can often be disheartening for small businesses to consider that they’re all alone, left to compete with other local companies and large corporations.
Customer outreach is one of the single most important tasks for any small business marketer.
Small businesses may often feel as if they are at a significant disadvantage when it comes to competing with large companies.
by Guest Blogger Karl Walinskas Hurrah! Open Source Software! We love it! Really? I’m not a tech genius nor do I play one on TV, but all the hype about how easy WordPress and other comparable stuff makes your life easy is overstated, at best. My latest escapade into herding cats is trying to manage […]
On the day after Thanksgiving, store owners and consumers will brace themselves for the onslaught of business that always takes place on Black Friday.
There are quite a few variables small business marketers must consider when they embark on a branding campaign.
There are a number of different advantages that technology provides for small businesses.