Small businesses prepare for the launch of Google+ commercial profiles
When Google+ opens to all users later this year, there will be some significant changes to the internet marketing landscape.
Maximizing small business Twitter usage
For a format that only requires 140 characters per post, the proper usage of Twitter can seem complicated to a small business marketer who comes to social networking as a novice.
Embrace the changing times by marketing a small business with podcasts
Long after the debut of the television, radio was still a force to be reckoned with.
Small business marketing often hinges on the identification of a niche
Understanding how to market a small business is as simple as grasping the identity of a company’s niche.
Uncommon marketing events that grab consumer attention
Many of the most common small business marketing tactics that are discussed on the internet and by professional consultants can be described as slow-burn ideas.
Synergy provides a viable marketing strategy for small businesses
It might be an overused industry buzzword, but synergy is an important term for small business marketers to learn.
Small business marketing strategies for B2B efforts
A lot of marketing advice these days focuses on ways that companies can connect to customers.
Consider personalization for promotional products
Promotional products generally bear the logo or name of a company that is trying to raise awareness about its services.
A successful Twitter strategy may mean finding a friend of a friend
With only 140 characters for every tweet, Twitter seems to be an unlikely platform for an effective social media marketing campaign.
Small business marketers still unsure about using the internet
Quite a few small business owners and managers have resolved to take advantage of the many tools the internet offers to companies.