Jot This Down: June 10th is National Ballpoint Pen Day!

  On June 10th in 1943, Laslo and Gyorgy Biro were granted US Patent 2,390,636 for their invention of, you guessed it, the ballpoint pen. Now we recognize that day to celebrate the Biro brothers and the birth of the ballpoint pen. At the time, these stylish writing instruments with quick-dry inks were the tools … Read more

Top 5 Ways to Prepare for Small Business Saturday

Small Business Saturday was designed to give the “Main Street” stores a chance to cash in on the incredible shopping opportunity that follows Thanksgiving. Black Friday promotions have long heralded the launch of the holiday shopping season and given major retailers a chance to put their best offers of the season out to the public … Read more

Cold-weather promotional products provide excellent branding for small businesses

Promotional products find the most success and offer the best branding opportunities to small businesses when they’re exceptionally useful.

Hiring a new employee is the perfect time to give a corporate gift

Promotional products that are branded with a company logo, slogan or symbol are great for raising awareness of products or services, but they can also be used to increase company loyalty and improve employee morale.

Promotional products excel at solidifying business-to-business transactions

Many small businesses focus much of their time, resources and attention on the puzzle of how best to attract and retain customers.

High-tech promotional flashlights are important branding tools

Many marketing campaigns that involve promotional products attempt to put branding items in the hands of as many customers as possible.

Balance every online marketing move with an offline move

Small business marketers are quick to jump at any opportunity to reach customers and raise awareness online.

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