Promotional products excel at solidifying business-to-business transactions

Many small businesses focus much of their time, resources and attention on the puzzle of how best to attract and retain customers.

Graphic design tips for small business marketing

Almost all of the ways that small businesses can market themselves to customers involve some sort of graphic design.

Attending a marketing seminar can be an important first step for small businesses

Many small business owners may aspire to grow their organizations to the point where they won’t have to worry about marketing, branding or advertising at all.

High-tech promotional flashlights are important branding tools

Many marketing campaigns that involve promotional products attempt to put branding items in the hands of as many customers as possible.

Small businesses should be sure to frequently review their brands

A brand is a powerful image or idea that guides the way that customers see a company or organization.

Some of the best promotional products are distinctive and original

Promotional products work best when they catch the eye of the right consumer.

Photo-sharing websites – an unlikely tool for small business marketing

The many marketing tools that small businesses have at their disposal are often designed with advertising techniques in mind.

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