Promotional products are a key marketing strategy for businesses trying to broaden their brand awareness. A whopping 89% of consumers have received branded promotional products in the past six months, 79% of those consumers researched the brand afterwards, and 81% felt they would be more likely to do business with those brands in the … Read more
Sip Your Way to Success with Promotional Drinkware Made in the USA! Promotional drinkware is the perfect, affordable year-round gift that anyone will appreciate. Whether your employees, customers or prospects are taking a sport bottle with them wherever they go or enjoying a glass of beer with friends, promotional drinkware will go a long way … Read more
June 26th is National Beautician’s Day Ideas to celebrate National Beautician’s Day: Give your beautician a thank you card or small gift Outfit employees with a branded tote bag or cosmetic bag Reward beauticians with a gym membership or fitness gear Treat your staff to a party or team meal There are few pleasures in … Read more
Boost Your Brand Awareness with this Year’s Best Summer Promotional Products Consumers are exposed to thousands of advertisements a day, so cutting through the clutter and getting your brand in front of potential customers can be a challenge. Luckily, with summer comes plenty of new opportunities for promotional products that will put your brand front and … Read more
Father’s Day is around the corner, and the average person is gearing up to spend a whopping $133 on a gift for Dad, according to the National Retail Federation. This year, spending is expected to top $15.3 billion dollars in preparation for just one day! The most popular gifts are a “special outing” and gift cards. … Read more
Certain promotional products are best when offered to specific customer niche groups.
Many of the efforts undertaken by small business owners who take charge of their companies’ marketing campaigns have singular purposes.
In addition to search engine optimization, social media networking and other inbound marketing techniques, small businesses can use email to great effect.
Promotional products that are branded with a company logo, slogan or symbol are great for raising awareness of products or services, but they can also be used to increase company loyalty and improve employee morale.
Many small businesses focus much of their time, resources and attention on the puzzle of how best to attract and retain customers.