Small business marketing strategies must all include a call to action

In many ways, raising awareness of a brand or company isn’t the most difficult part of marketing a small business.

Small business logos require some thought and design

One of the most effective ways for small businesses to market themselves is by adopting a striking and memorable logo.

Uncommon marketing events that grab consumer attention

Many of the most common small business marketing tactics that are discussed on the internet and by professional consultants can be described as slow-burn ideas.

Synergy provides a viable marketing strategy for small businesses

It might be an overused industry buzzword, but synergy is an important term for small business marketers to learn.

Consider personalization for promotional products

Promotional products generally bear the logo or name of a company that is trying to raise awareness about its services.

Small business marketers still unsure about using the internet

Quite a few small business owners and managers have resolved to take advantage of the many tools the internet offers to companies.

Small business research is made simple with social media tools

One of the most significant advantages that large corporations have over small businesses is their research budgets.

When it comes to online social media, small businesses have choices to make

With so many options available, social media marketing can be a difficult enterprise for small businesses.

Seasonal promotional ideas inspired by strange August holidays

One of the best ways to gain the attention of consumers and increase a customer base is to do something that makes a company stand out from the competition.

Balance every online marketing move with an offline move

Small business marketers are quick to jump at any opportunity to reach customers and raise awareness online.

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