Social media marketing requires outside-the-box thinking
There are a great many ways that various social media platforms can make small business marketing easier.
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Make promotional product giveaways interesting and memorable
The reason that promotional products are such great ways to raise brand awareness of a company or product is because they’re essentially free gifts.
Some of the best promotional products are distinctive and original
Promotional products work best when they catch the eye of the right consumer.
Small business logos require some thought and design
One of the most effective ways for small businesses to market themselves is by adopting a striking and memorable logo.
Synergy provides a viable marketing strategy for small businesses
It might be an overused industry buzzword, but synergy is an important term for small business marketers to learn.
Small business marketing strategies for B2B efforts
A lot of marketing advice these days focuses on ways that companies can connect to customers.
Seasonal promotional ideas inspired by strange August holidays
One of the best ways to gain the attention of consumers and increase a customer base is to do something that makes a company stand out from the competition.
Promotional products can help companies weather the peaks and valleys of growth
Starting a business of any size can be a daunting task.
Wall calendars harness all of the positive aspects of promotional products
The best promotional products are useful, employed frequently and highly visible to many people.
Filling a niche in the small business ecosystem
Small businesses looking to market themselves effectively to consumers should especially pay attention to the image they wish to convey.