As businesses proceed into 2014, more and more of them are going to start getting social.
Small Business Saturday is a day dedicated to supporting small businesses across the country. Here are some interesting facts about this movement that will help you understand why you should take part and shop for the cause. American Express founded Small Business Saturday on 2010 as a way to help support local businesses that create […]
National Golf Day, held on October 4, is a major charitable event that has been sponsored each year since 1952 by the Professional Golfers Association.
In the corporate world, it’s not uncommon for brands to have Facebook pages, Twitter handles and blogs, however, too many fail to realize the power of a Tumblr account. This micro-blogging social platform is growing in popularity and serves as both a blog and a social network because users are able to share images, video, […]
The draw behind comic book conventions may be lost on some executives, but for those who find the right angle and get space on the floor, these events are a great outlet for promotional item giveaways.
Now more than ever as the economy starts to level out and people are starting to get their buying power back, coming up with incentives to go with a certain business are more important than ever.
Companies have noticed in recent years just how much benefit a targeted promotional giveaway can have for revenue and customer support.
Driving sales requires making products and services look as appealing as possible to consumers, and to do that, organizations need to gain a better understanding of how people think and what they want. Simply coming up with a creative or
To get information about these promos to the public, instead of investing in a paper advertising drive, companies might want to consider looking toward social media.
A new study conducted by software company Satmetrix shows that small businesses may be missing the mark when it comes to providing customer service that builds loyalty.