America’s top five promotional product markets
The Advertising Specialty Institute’s (ASI) Counselor Magazine has ranked the top 100 American cities and metropolitan areas for selling promotional materials.
How to Use Promotional Products
Get the best tips and advice on how to use promotional products for your business: attract new customers, thank your best clients and keep your staff motivated.
Focusing on core customers should come first for small businesses
The power of direct marketing is significant, but like all marketing methods it has its limits. Seeing an advertisement or hearing a commercial will certainly make an impression on a customer.
Drawing traffic to your trade booth
According to Trade-Show-Adviser.com, exhibiting at a trade show is often essential for businesses that are working to attract new customers. However, the opportunity comes with the risk of spending a lot of money without achieving the desired traffic. A strong promotional plan will help draw in new visitors and bring in new business. Attracting crowds … Read more
Effective business marketing campaigns increase an organization’s value
However, for business owners who have any interest in selling their businesses down the road, one of the easiest ways to improve the value of their companies is by creating an effective business marketing campaign, according to WebProNews.com.
Improving your business and brand through word of mouth
Word of mouth – it’s an age-old concept but it continues to be the mantra to live by when it comes to increasing business sales.
Brainstorming promotional gift ideas for high school and college grads
High school and college commencement ceremonies mark a moment of success for individuals who have spent years in school, working toward an advanced education.
Using your advertising budget wisely on promotional products
Many companies lack the advertising budget to reserve television and radio spots to market their services.
Using green promotional products for social consciousness
As sustainable business practices become more common in the workplace, more companies are turning to green promotional products to exhibit social consciousness.
Using promotional item giveaways to show employee appreciation
Promotional products can not only be used to show customer appreciation, but employee recognition as well.
Searching for personalized gifts for recent graduates
May and June are renowned for high school and college graduations, and chances are you’ll be attending a few parties in celebration of scholars.