Promotional Products Marketing Blog


Archive | Business Solutions & Marketing Ideas

Looking for advice on how to market your business and brand? Get the best tips and advice on attracting new business, motivating staff and rewarding your loyal customers.

New Year's resolutions promotional products

Stick to Your New Year’s Resolutions with These Inspiring Promotional Products

We could all use a little help staying true to our New Year’s resolutions, so why not inspire your clients and prospects with promotional products that do just that? When your clients and prospects start the New Year, they’ll be ready to tackle their resolutions, and they’ll be thinking of your brand while they succeed! […]

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Company Apparel

New Year, New Attire: 3 Ways to Makeover Your Company Apparel

The New Year is the perfect time to refresh your company apparel! Making sure your current company apparel is fashion-forward and on-trend has two important benefits. First, your employees will appreciate apparel that’s both comfortable to work in and can be worn outside of the workplace. The more they want to wear your branded apparel, […]

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Why Keep Promotional Products

Top 3 Reasons Recipients Keep Promotional Products

Promotional products are an essential aspect of a business’s marketing strategy, but have you ever considered why recipients of promotional products keep them? Everyone enjoys a free giveaway, but knowing exactly what motivates someone to hold onto a promotional product for months or even years can be valuable insight into how to market more effectively […]

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logo design tips

Be Iconic: 5 Logo Design Tips for Successful Promotional Marketing

Logos are a large part of what make promotional products effective marketing. While only 28% of people remember the advertiser from TV, 53% can remember the advertiser on a promotional mug—and what do they remember best? The logo! If you want your logo to stand out to prospects when they receive your promotional products, then […]

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marketing to millennials

How to Make Your Promotional Marketing Win the Hearts of Millennials

Although notoriously difficult to market to, millennials love promotional products just as much as every other generation; according to PPAI Research, promotional marketing is considered the most effective advertising channel by all generations. If your business is aiming to engage millennials in particular, the solution may be easier than you expect! Winning Promotional Products With […]

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employee appreciation gifts

Say “Thank You” with Promotional Products

Every small business has someone to thank, whether that someone is an employee, client, investor, or business partner. Whomever you would like to thank for helping your small business grow, do it with a promotional product! Show them their direct impact on the success of your business with an appreciation gift that proudly displays your branding. […]

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Holiday Employee Gift Guide

Holiday Employee Gift Guide

Employees are the driving force behind any business, so show your appreciation for all that they do with personalized promotional gifts for the holidays! Branded holiday employee gifts are not only a kind gesture, but they can also encourage a team-oriented atmosphere and pride in the business. This year, we have compiled a complete holiday […]

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Fall Promotional Products

5 Best Promotional Products for Fall Into Winter

As the seasons change, so too should your promotional products! Keep your brand at the forefront of your leads’ minds all year long with items they can also use through the cold months. Below we have listed five of the best fall promotional products that will keep your leads warm and happy until Spring with […]

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SBS

Small Businesses, Big Marketing: Your Promotional Guide to Small Business Saturday 2018

Small Business Saturday is November 24th this year, and small businesses all over the country are gearing up for a busy month of preparations, marketing, and special event planning. If your business is doing the same, then this is the guide for you! What is Small Business Saturday? Small Business Saturday is a special day […]

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color psychology

Color Psychology in Promotional Marketing: What Colors Mean to Your Leads

If you’ve heard of color psychology in promotional marketing, you’ve probably heard vague sentiments such as “yellow is a happy color” and “blue is calming.” Not only are these sentiments misleading (Is every color other than yellow an “unhappy” color?), but they are also far too simplistic to make use of in your promotional marketing […]

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