In many ways, raising awareness of a brand or company isn’t the most difficult part of marketing a small business.
Archive | July, 2011
One of the most effective ways for small businesses to market themselves is by adopting a striking and memorable logo.
The emphasis on social media for small business marketers has always been strong, but it is becoming more important than ever before now that more tools are emerging for local companies to take advantage of. With the emergence of new services such as Google+, older organizations are seeking to bolster their roles in the small […]
One of the defining characteristics of Twitter, the seminal short-form social media platform, was that only mutual followers could read each other’s tweets.
A lot of the motivation for local companies and small businesses to create high-quality websites is that it makes it easier to reach the top of Google’s search algorithms.
When Google+ opens to all users later this year, there will be some significant changes to the internet marketing landscape.
For a format that only requires 140 characters per post, the proper usage of Twitter can seem complicated to a small business marketer who comes to social networking as a novice.
Long after the debut of the television, radio was still a force to be reckoned with.
Understanding how to market a small business is as simple as grasping the identity of a company’s niche.
Many of the most common small business marketing tactics that are discussed on the internet and by professional consultants can be described as slow-burn ideas.