America’s Small Business Summit will provide advice and solutions

It can often be disheartening for small businesses to consider that they’re all alone, left to compete with other local companies and large corporations.

Small business marketing tips for business-to-business companies

Most marketing advice for amateur small business advertisers is meant to help organizations appeal to individual consumers.

Including video in a small business marketing strategy

Video is becoming more and more prevalent on the internet. It is difficult to visit a personal blog, social media page or commercial website without encountering an embedded YouTube clip or link to Vimeo.

Small business marketing tips for social media

Customer outreach is one of the single most important tasks for any small business marketer.

Small business marketing and search engine optimization

Raising awareness of a brand or product line is difficult when people are hard to reach.

Small business marketing involves embracing one’s size

Small businesses may often feel as if they are at a significant disadvantage when it comes to competing with large companies.

WordPress Plug-in Strategy

by Guest Blogger Karl Walinskas Hurrah! Open Source Software! We love it! Really? I’m not a tech genius nor do I play one on TV, but all the hype about how easy WordPress and other comparable stuff makes your life easy is overstated, at best. My latest escapade into herding cats is trying to manage … Read more

Small business marketing may soon involve optimizing sites for tablets

Successfully appealing to customers often involves predicting how they’re going to see a business or company.

Begin preparing for Small Business Saturday

On the day after Thanksgiving, store owners and consumers will brace themselves for the onslaught of business that always takes place on Black Friday.

Unique selling propositions – an important small business marketing tip

There are quite a few variables small business marketers must consider when they embark on a branding campaign.

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