Small Businesses, Big Marketing: Your Promotional Guide to Small Business Saturday 2018

Small Business Saturday is November 24th this year, and small businesses all over the country are gearing up for a busy month of preparations, marketing, and special event planning. If your business is doing the same, then this is the guide for you! What is Small Business Saturday? Small Business Saturday is a special day … Read more

The 5 Most Common Promotional Product Faux Pas

promotional marketing mistakes

Promotional products are a reliable way to build awareness and trust for your brand, but if you are only just beginning to incorporate them into your marketing plan, you might not know how to get the most out of your promotional products yet. To help guarantee your success, we have listed the 5 most common … Read more

Color Psychology in Promotional Marketing: What Colors Mean to Your Leads

color psychology

If you’ve heard of color psychology in promotional marketing, you’ve probably heard vague sentiments such as “yellow is a happy color” and “blue is calming.” Not only are these sentiments misleading (Is every color other than yellow an “unhappy” color?), but they are also far too simplistic to make use of in your promotional marketing … Read more

The Power of the Pen: 3 Signatures That Changed the Course of History

Promotional pens

A simple signature can mean so much. Maybe you’re signing a dinner receipt at the end of a first date with the person who will be your lifelong partner or maybe your signature is one that will help drive the course of history. Either way, it’s amazing to see what power a pen can deliver. … Read more

5 Promotional Products for Workplace Wellness

Workplace wellness

As summer winds to an end and the days start getting shorter, are you looking out for the wellbeing of your business’s employees? You can help lessen work-related stress, improve productivity, and show appreciation for all that your employees do with a simple gift! Consider promoting workplace wellness with these five customizable promotional products: 1. … Read more

How to Build the Perfect Promotional Gift Box

promotional gift box

Promotional gift boxes are a great way to show your appreciation to important clients or employees. Besides showing some extra consideration to the recipients, gift boxes show off your brand’s personality and creativity. If you’re not sure where to start, we have a few simple tips to inspire you! 1. Think of Your Brand’s Personality … Read more

8 Easy Ways to Enhance Your Promotional Products

enhance promotional products

1. Know Your Audience Before you purchase your promotional products, make sure you’re in touch with who your main demographic is. While it may be tempting to go for the trendiest item, not every trendy item will connect with your audience. For example, a water bottle with a built-in bluetooth speaker may be a hit … Read more

Promote Employee Health & Wellness in Your Workplace

  Whether you’re a manager trying to embrace a “whole person” philosophy of coaching and mentoring your reports, a business owner striving for a healthier workforce or an HR leader looking for ways to make employee wellness a reality, you’ve probably wondered about the most effective, practical, and affordable ways to promote health and wellbeing … Read more

Summer Sustainability: Promotional Drinkware & Matching Drink Recipes for a Brighter Future

Environmental consciousness has been a serious topic of discussion this summer, especially with the advent of #StopSucking, the movement to do away with non-recyclable plastic drinking straws. Seattle became the first U.S. city to enact a ban on plastic straws and utensils, and now Starbucks is promising to stop handing out plastic straws by 2020 … Read more

Ace this Back to School Season!

Back to School

It’s that time of year again, when we’re all returning from the beach and gearing up for another back to school season. If you’re thinking about great ways to rep your school or in need of some educational promotional products, now is the time to start planning and shopping! Whichever way you want to show … Read more

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