Business Trends & Marketing Ideas Blog

Did you watch the Oscars? The Academy members got their votes in for the best of the best in the film industry so we’re recognizing our own best of the best in terms of promotional products for your business. Here’s a look at some of our award winners. Pocket Flashlights Whenever your customers need a … Read more

For a promotional product or gift to be an effective long-term “ambassador” for your brand, you want to select items that are popular, good quality, and useful. Make sure you select gifts that are fun to have and fun to use. Multifunction Fidget Spinner A new item, which is really exciting, is the Multifunction Fidget … Read more

When it comes to getting out the word about your company, think outside the box. Pens monogrammed with the company logo and personalized calendars are popular choices. However, if you’re looking for a new and trendy, attention-grabbing promotional product that fuses style with function and elegance, you’ll want to check out Myron’s stainless steel wine … Read more

Bullet journaling, commonly referred to as “BuJo”, is currently a hot trend sweeping the internet. While it includes the word “journal”, it doesn’t exactly work like a diary. It’s more like a planner except it’s a handwritten organizational method people use to keep track of important tasks, appointments, goals and thoughts. History of BuJo Bullet … Read more

You probably use them everyday, but have you ever wondered how pens came to be? The first recording of a pen was sometime around 3000 B.C. It was cut from bamboo, with a small slit in the narrow tip. From the reed pens of the Egyptians to the quill version you see in old movies … Read more

Having a website that is not optimized Avoiding SEO or search engine optimization can be a huge disadvantage to your business. Optimizing your website allows you to rank in Google’s search results for specific keywords that are important to your business. Once your website is ranking in search, traffic to your website increases which will … Read more

Personalized marketing is the ultimate form of targeted marketing. It is used by companies to deliver tailored messages to customers to make them feel special. In fact, customers now expect their buying journey to be personalized and are more likely to shop at a retailer that knows their buying history. Personalized marketing can make all … Read more

Traditional marketing techniques have been supplemented with digital marketing strategies. If you’re looking to put your business on the map and don’t have a major marketing budget, try these top tips to market your company effectively – and at a low cost: Social Media Engagement The average American spends about 2 hours a day checking … Read more

If you’ve been wondering which eye-catching color to choose from for your promotional marketing items, look no further. The Pantone Color Institute has released the new 2018 Color of the Year hot off the presses. The color for this year is Ultra Violet. It’s a powerful color that tells of deep roots in its past … Read more