Focus on existing customers to raise sales margins

The desire to add customers and increase market share is undeniable. On the surface, it seems to be the most logical approach to increase profits. However, according to Forbes, building relationships with current clients is important.

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Embrace Reach As High As You Can Day

Each day offers the chance to work toward personal and professional goals. With Reach as High As You Can Day, April 14, just behind us it’s a great time to plan and evaluate achievable goals.

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How to throw an Easter-themed party for employees

Easter is a defining holiday of springtime that ushers in thoughts of blossoming flowers and children running through the yard hunting for Easter eggs. However, celebrations aren’t just for kids. The Easter season is a great time to remind employees how valuable they are with a themed party and personalized business gifts.

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Taking advantage of the latest social network updates

As more people adopt these social media sites in their every day activities, the formats constantly change to meet the rising need of their users.

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Promoting National Poetry Month

Organizations that wish to celebrate National Poetry Month have a number of potential activities in which they can participate, ranging from hosting their own companywide poetry contest to volunteering in the community to promote literacy.

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Using Vine as a marketing tool

Although it only launched a little over a year ago, the social network Vine has seen a great amount of success among consumers and companies alike.

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Place fitness first at the office

Promoting physical fitness among employees is essential for creating a healthy office environment.

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Understanding inbound marketing

Inbound marketing puts a 21st-century spin on traditional selling.

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Celebrating Fun at Work Day

While most work days should be fun, this holiday allows staff members to embrace their silly sides while still getting their work done.

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Pansies, puddles and promotional products

Companies can take advantage of spring by distributing a range of promotional products.

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