You probably use them everyday, but have you ever wondered how pens came to be? The first recording of a pen was sometime around 3000 B.C. It was cut from bamboo, with a small slit in the narrow tip. From the reed pens of the Egyptians to the quill version you see in old movies … Read more
Having a website that is not optimized Avoiding SEO or search engine optimization can be a huge disadvantage to your business. Optimizing your website allows you to rank in Google’s search results for specific keywords that are important to your business. Once your website is ranking in search, traffic to your website increases which will … Read more
Personalized marketing is the ultimate form of targeted marketing. It is used by companies to deliver tailored messages to customers to make them feel special. In fact, customers now expect their buying journey to be personalized and are more likely to shop at a retailer that knows their buying history. Personalized marketing can make all … Read more
Traditional marketing techniques have been supplemented with digital marketing strategies. If you’re looking to put your business on the map and don’t have a major marketing budget, try these top tips to market your company effectively – and at a low cost: Social Media Engagement The average American spends about 2 hours a day checking … Read more
If you’ve been wondering which eye-catching color to choose from for your promotional marketing items, look no further. The Pantone Color Institute has released the new 2018 Color of the Year hot off the presses. The color for this year is Ultra Violet. It’s a powerful color that tells of deep roots in its past … Read more
There is nothing more refreshing than taking a sip of a nice cool drink from a tumbler. You can almost hear yourself saying “aaaaaahhhh” when you take a sip. Take It With You Headed to a workout? Whether you are hitting the gym, doing some rock climbing or hiking, biking, or doing a triathlon, you … Read more
Excellent Customer Service We have become so accustomed to poor customer service that great customer service really stands out. Good products with great customer service equals loyalty. Keep Your Word If you promise a delivery date, deliver it. If possible, under-promise and over-deliver. Surprise! Surprise rewards can turn regular customers into brand advocates. Whether it’s … Read more
The holidays are filled with joy and excitement. In order to make an impression this holiday season with a promotional gift, you should give something that is in season, functional, and thoughtful. Here are three of the hottest holiday gifts you should consider right now: Bluetooth Speakers Keep up with trending technology and make … Read more
When choosing a promotional pen, there are several factors you need to take into account such as how useful the pen will be to the receiver or if the pen properly reflects your branding. Pens are needed every day, but don’t put your logo on just any pen. Make sure it will become your customer’s … Read more
Thoughtful gestures are never out of season, which means there’s no time like the present to spread the joy by handing your customers and clients a well-chosen promotional product.
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