Promotional Products Marketing Blog

Listing the essentials

Listing the essentials

The holiday season means that shoppers will be out in full force buying gifts and groceries for their celebrations. Not all consumers are well-organized, however, and many rely on lists to remember everything.

You can help your customers keep their wish lists in order by distributing promotional pens and notepads. Patrons can use the giveaways while they walk around your establishment and check off any gifts they purchase or write down new presents to buy later.

Consumers won’t use the promotional items solely in your business either. They’ll take their pads and pens home and write their shopping lists for the rest of holiday season. If your patrons visit another store, they’ll still have your advertisements in their possessions. This marketing presence may be valuable if shoppers want to compare prices before finalizing their purchases.

People will always rely on lists, especially around the holidays when they have to buy so many items in a short amount of time. Small business owners can give away notepads and pens to increase their establishments’ visibility during the busy season. This high level of exposure can help companies find success as the year comes to a close.

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