School supply promotions for college students help with branding small businesses

Promotional products are fantastic tools for raising awareness of a company or organization, but their deployment needs to be well-thought out and carefully considered.

Group coupon services are great small business marketing resources

One of the best ways for small businesses to engage the public and raise awareness of their products and services is by offering deals and promotions that involve significant savings.

Promotional products for the office can improve small business image

Companies that struggle to inject their name or brand into a community’s consciousness can attempt a number of strategies.

Small businesses marketing magic can trump that of large companies

The prospect of competing with national corporations and their massive advertising budgets can seem daunting for small business owners.

Refreshing one’s image is essential for small business branding

Companies that fund their marketing efforts can often end up deploying resources incorrectly.

Small business marketing materials for other companies require extra thought

Marketing to individual consumers may not be easy, but business-to-business marketing can be a tough sell.

Promotional mugs – an excellent small business marketing solution

Many marketers and advertisers spend the bulk of their careers trying to solve a single problem – how to expose their promotional material to the greatest number of people possible.

Promotional bottle opener keyrings are excellent branding items

How many times have you been at a gathering and found that you or someone in your party required a bottle opener and there wasn’t one to be had? Now imagine that a guest nearby comes to the rescue with a handy keychain bottle opener. Everyone cheers and wants to take a look at this … Read more

Small business promotion can be accomplished during a recession

While belts are tightening and budgets are shrinking, many small businesses are falling back and reducing the resources that they expend on marketing. This is a perfectly reasonable response, but it should be done with care and caution. There are some ways that companies can rally in such an atmosphere and actually find greater success … Read more

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