Many marketing campaigns that involve promotional products attempt to put branded items in the hands of as many customers as possible. This approach can be very successful and will often help small businesses increase their visibility in a market or geographic region. However, there are also times when branding is less affected by quantity and more by overall quality.
Promotional products that are high-tech or very unique and useful stick out in the minds of clients, customers or general consumers more than the average personalized business gift. When deciding on a promotional product to offer new clients, repeat customers or even promotional contest winners, go with something memorable.
In this vein, water-resistant solar flashlights are a great choice. In addition to being handy while on vacation, they are the perfect emergency tool for many different situations. Keeping one in a car, on a bike or even around the house will set people’s minds at ease. The fact that this reliable tool is branded with the name, logo or mascot of a company won’t go unnoticed.