Cold-weather promotional products provide excellent branding for small businesses

Promotional products find the most success and offer the best branding opportunities to small businesses when they’re exceptionally useful.

Hiring a new employee is the perfect time to give a corporate gift

Promotional products that are branded with a company logo, slogan or symbol are great for raising awareness of products or services, but they can also be used to increase company loyalty and improve employee morale.

Promotional products excel at solidifying business-to-business transactions

Many small businesses focus much of their time, resources and attention on the puzzle of how best to attract and retain customers.

High-tech promotional flashlights are important branding tools

Many marketing campaigns that involve promotional products attempt to put branding items in the hands of as many customers as possible.

Balance every online marketing move with an offline move

Small business marketers are quick to jump at any opportunity to reach customers and raise awareness online.

Guerrilla marketing can be successful for some small businesses

If today’s consumers have learned anything, it is how to block out advertising.

Promotional products can help companies weather the peaks and valleys of growth

Starting a business of any size can be a daunting task.

Promotional mugs stay with customers for a long time

Marketing, especially for small businesses, is at its best when it allows companies to quietly raise awareness of a product or service.

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