Business Gifts For Customers: How To Strengthen Brand Loyalty

Business Gifts For Customers

Your business depends not only on the customers you get – but on the customers you keep.  Customer loyalty is as vital in the world of e-commerce and big box stores as it was in the era of mom-and-pop shops.  So how can you create genuine loyalty with your customers? Business gifts are one of … Read more

5 Tips To Create a Superior Digital Customer Experience

Gaining a competitive advantage over the rest of your industry is both one of the thrills of running a business and a necessary part of your company’s survival. It all starts with getting to know your target audience.  You can increase your revenue by 80% by focusing on customer experience (CX) alone. Your digital customer … Read more

Growing a New Business? Don’t Forget to Reward Referral Business

Growth is all about finding your next leads. Now, more than ever, it’s not enough to be satisfied or remain stagnant with your current customer base. New companies need to focus on opportunities for generating new customers as they scale and expand.  Starting a referral program is one of the most effective ways to scale … Read more

Best Gifts to Give Your Employee

best employee gifts

The holidays are officially upon us. Like everyone else, your mind is probably on gifts. While it’s easy to spend most of your time thinking about the best things to get your friends and family, don’t forget about some of the most important people in your life: your employees. Sure, managers aren’t required to give … Read more

Be Iconic: 5 Logo Design Tips for Successful Promotional Marketing

logo design tips

Logos are a large part of what make promotional products effective marketing. While only 28% of people remember the advertiser from TV, 53% can remember the advertiser on a promotional mug—and what do they remember best? The logo! If you want your logo to stand out to prospects when they receive your promotional products, then … Read more

The 5 Most Common Promotional Product Faux Pas

promotional marketing mistakes

Promotional products are a reliable way to build awareness and trust for your brand, but if you are only just beginning to incorporate them into your marketing plan, you might not know how to get the most out of your promotional products yet. To help guarantee your success, we have listed the 5 most common … Read more

Color Psychology in Promotional Marketing: What Colors Mean to Your Leads

color psychology

If you’ve heard of color psychology in promotional marketing, you’ve probably heard vague sentiments such as “yellow is a happy color” and “blue is calming.” Not only are these sentiments misleading (Is every color other than yellow an “unhappy” color?), but they are also far too simplistic to make use of in your promotional marketing … Read more

Summer Sustainability: Promotional Drinkware & Matching Drink Recipes for a Brighter Future

Environmental consciousness has been a serious topic of discussion this summer, especially with the advent of #StopSucking, the movement to do away with non-recyclable plastic drinking straws. Seattle became the first U.S. city to enact a ban on plastic straws and utensils, and now Starbucks is promising to stop handing out plastic straws by 2020 … Read more

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