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Tap into young adult shoppers with smart social media marketing

If you want to target the growing population of young adult shoppers, you’ll need to adapt to the new pressures of how social media has changed the traditional brand-consumer relationship.

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Why Small Business Saturday is so important

Though multi-national retailers might rule the airwaves this holiday shopping season, take a minute to learn how staying local might be the best thing you do with your spending money this winter.

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Planning the perfect Pinterest strategy

Businesses looking to optimize their Pinterest strategies should consider integrating the following in their methods.

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Tips for organizing a food drive that really delivers

Looking to create a food drive that really delivers? Hunger-relief leaders and loyal volunteers share their best tips so you can put them to work for your organization.

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Smart tips for reducing your budget while still giving attention to advertising

There isn’t a business owner out there who doesn’t want to save a bit of money. Though there are probably several areas where a company can skimp on spending, advertising shouldn’t be one.

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Top promotional products to increase your brand awareness in the summer

Promotional products are effective tools for small business marketing thanks to their notable versatility.

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Tips for attracting volunteers

Volunteers help make the world go around, whether they’re building homes in underdeveloped regions or assisting at a local food bank.

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Academy Awards give more than statues

Soon, Hollywood’s most elite and beautiful stars will take to the red carpet where they will be recognized for their performances at the 86th Annual Academy Awards.

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Avoid the usual social media pitfalls for marketing success

As businesses proceed into 2014, more and more of them are going to start getting social.

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Shop Small & Make a Big Difference this Small Business Saturday – Nov 30

Small Business Saturday is a day dedicated to supporting small businesses across the country.  Here are some interesting facts about this movement that will help you understand why you should take part and shop for the cause. American Express founded Small Business Saturday on 2010 as a way to help support local businesses that create […]

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