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Avoid the usual social media pitfalls for marketing success

As businesses proceed into 2014, more and more of them are going to start getting social.

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Keep Cyber Monday momentum moving with promotional giveaways

As consumers slowly come out of their turkey-induced comas, they are probably feeling rested and ready to tackle their holiday gift lists.

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Make work fun and boost employee retention

Unless company representatives have Scrooge-like tendencies, the excitement of the holidays is probably boosting their spirits.

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Plan promotional contests for any occasion

For companies dealing with nearly any type of business, a significant component of their marketing strategies are normally centered around certain holidays.

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Charm customers with holiday shopping incentives

For most businesses, the holiday season is when they have to kick their sales initiatives into overdrive.

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Fix – don’t nix – holiday office parties to trim expenses

How many opportunities throughout the year do employers have a chance to show their staff members that they care?

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Boost Cyber Monday sales with promotional giveaways and free shipping offers

Major chain retailers have Black Friday, while locally owned stores have Small Business Saturday.

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Small Business Saturday fosters year-round community togetherness

Small Business Saturday is right on the horizon, and local store owners could practically jump for joy at the mere thought of it.

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Attract bargain hunters during National Coupon Month

Cutting coupons has gone from a simple process done before grocery shopping to a lifestyle. Just look for examples on the TLC show “Extreme Couponing” or the numerous blogs dedicated to the art of cutting out coupons.

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Fake Facebook likes damage brands’ reputations

In the digital age, social media marketing has become a crucial component of branding efforts. Adult consumers are spending more and more time on social media channels and interacting with a greater number of businesses regularly on networking sites.

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