In order to make promo mugs stand out, some organizations have gotten creative and downright unusual to raise visibility and change customer ideas about certain products and services.
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Movies ‘Go Bananas’ for promotions
A major motion picture has spawned compelling promotional items as part of its advertising campaign, and other retailers can take a page in successful brand visibility from the initiative.
Targeting your promotional audience for maximum impact
Giving away free promotional items is always a good idea to boost visibility and recognition, but it’s also important to make sure the gifts you’re giving away will be used and in a way that will benefit the business.
Taking advantage of viral information sharing for small business marketing
“Going viral” is a term used in information sharing that describes a story, blog post, video or any other kind of information that is spread very quickly in a short period of time.
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