Unfortunately for many consumers in the United States, the summer has gotten off to a rather rainy start. That trend will likely continue, at least for the East Coast. According to AccuWeather, there's a threat of major downpours from Atlanta to New York City for the last weekend of June.
What's more, the summer as whole might be one of the stormier seasons in recent memory. The National Oceanic and Atmospheric Administration recently predicted that the 2013 hurricane season will be quite active. The Atlantic Hurricane Season Outlook shows that there is a 70 percent chance of 13 to 20 named storms this year. There were only 12 named storms in 2012.
Small business owners can ensure that the wet weather doesn't ruin their customers' summer by distributing logo-emblazoned umbrellas during promotional giveaways. The functional gifts will protect clients from the rain so that they can go about their days without getting soaked.
Additionally, promotional umbrellas are great advertising tools. Every time a customer opens his or her umbrella, logos will be on display for all to see. As a result, companies will be marketed to large groups of leads.