Archive | November, 2012

Study: Consumers remember smaller gifts

Promotional Products Association International (PPAI) conducted a study in December 2011 about what kinds of promotional items consumers remember most.

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Giving golf gifts

It’s the season of giving and business-to-business (B2B) companies have to find the perfect gifts for their clients.

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How to Effectively Market Your Brand Using Social Media

Advertising through social media has become increasingly popular in recent years because websites like Facebook and Twitter provide establishments with direct access to customers. Marketers create pages to instantly advertise and develop brand awareness among consumers. Not every business is taking advantage of the digital marketing platform, thus missing out on potential avenue to raise […]

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Restaurants must prepare for the holidays

Stores aren’t the only establishments that are busy over the holiday season as restaurants usually have more diners to serve as well.

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Using solar power

Sustainable energy has long been an important topic, but it seems that homeowners are looking to lessen their carbon footprints now more than ever.

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Promotional gifts can help your Black Friday sales

Thanksgiving is almost here, which means that the holiday shopping season is close.

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Reminding returning students of your business

For some college students, Thanksgiving is the first time they’ll visit home in nearly three months.

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November 17 is World Prematurity Day

Welcoming a child into the world is a beautiful thing, but carrying a newborn to term is physically strenuous for mothers.

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How to effectively use promotional items during the holidays

Promotional gifts are effective marketing tools that small businesses can use to raise visibility for their goods and services.

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Fountain pens remain popular in the digital age

Some people may assume that physically writing notes with pens and paper is being replaced by typing.

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