Managing money can be difficult without a good way to keep track of income and expenses. Especially in a difficult economic climate such as Americans currently face, monitoring income is of especially high importance. Since most people also protect their money fiercely, it's easy to see why offering a promotional planner to assist with banking or bearing the name of your financial institution could increase the value of ownership and make consumers more likely to carry the product with them.
Other items can also assist with keeping track of finances and still do a good job of promoting business awareness. Promotional pens are one of the most proliferate and popular tools companies can give away because there's never a time when a pen wouldn't come in handy. Figuring out which financial instrument will most benefit customers will help business banks and other industries make an impact with customers.
Jot it down
Writing notes can assist with remembering important dates, keeping track of schedules and planning a budget. That's one of the best aspects of promotional planners – not only do they have a date record, they also offer plenty of space for tracking time and monetary assets.
According to Promotional Product Association International, about one-fourth of all Americans use a calendar or date planner and three times that number appreciate receiving these items as gifts. They serve a practical use as well as being flexible tools, allowing consumers to track a multitude of different elements in their lives in one book. At work or school, with youths and adults, these tools are useful and can be used on a daily basis to assist with routine activities. That's the level of exposure a company wants – when their promotional planners are seen in a number of different places throughout the day, people will gain interest in the business whose logo is printed on the cover.
Having it on-hand
Writing things down at the store, making an entry of money spent or taking down a phone number is impossible without a pen. Banks like to use promotional pens as an advertising agent because they can give them away so easily – consumers come in to make deposits and need something to write the amount on, sign checks and fill out ledgers. Then it's just a simple matter of pocketing the tool and taking it with them.
These items are small, easily carried and inexpensive for businesses to procure, even in large numbers. They can clearly bear any business' logo, come in a variety of colors and styles and are highly visible, according to ePromos. This makes them one of the most popular promotional items a company can invest in, as well as one likely to be passed around and seen by the largest number of people. Similar to planners and pads, these are useful for work or school, can be brought anywhere and are always useful. Keeping track of finances is always easier with a pen handy to make notes, write down expenses or add up receipts. Having something to write on is also necessary, but anything can be a note-taking tool with a promotional pen.
Banks prefer these small, portable, highly effective promotional planners and pen giveaways. Other organizations can experience similar levels of visibility and popularity among customers by giving out these kinds of items. A strong market strategy can help organizations manage their money as well, and promo pens can even be used internally to write down balances and monitor finances.