The Advertising Specialty Institute’s (ASI) Counselor Magazine has ranked the top 100 American cities and metropolitan areas for selling promotional materials.
on May 31, 2011 in Promotional Marketing News
The Advertising Specialty Institute’s (ASI) Counselor Magazine has ranked the top 100 American cities and metropolitan areas for selling promotional materials.
on May 31, 2011 in Promotional Marketing News
A recent survey by Constant Contact found that 73 percent of small and medium-sized businesses engage in active social media marketing campaigns.
on May 31, 2011 in Small Business Marketing
The era of the smartphone has arrived, and small businesses would do well to take advantage of this trend.
on May 27, 2011 in Promotional Marketing News
Blogging may seem like something individuals do to share stories or communicate with like-minded people. However, more and more companies are using blogs to market their products and services.
on May 27, 2011 in Promotional Marketing News
Promotional products are effective tools for small business marketing thanks to their notable versatility.
on May 26, 2011 in Promotional Marketing News
The power of direct marketing is significant, but like all marketing methods it has its limits. Seeing an advertisement or hearing a commercial will certainly make an impression on a customer.
on May 25, 2011 in Business Solutions & Marketing Ideas, New Customers & Advertising, Small Business Marketing, Unique Gifts
The vast majority of marketing that people see every day is aimed at a national audience. Television commercials, advertisements in magazines and internet pop-ups are for the most part from large advertising firms that boast large advertising budgets.
on May 23, 2011 in Small Business Marketing
The foundation of a functioning economy is the freedom of choice that a variety of products provides. However, researchers have increasingly found that choice is only efficient up to a certain point.
on May 19, 2011 in New Customers & Advertising, Promotional Products
Small business owners should prepare for the summer months by devising new ways to generate awareness of their brand.
on May 18, 2011 in Promotional Marketing News
While companies that are working to create a brand can spend a lot of time on technical evaluations, there is a school of thought that views branding as purely emotional.
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